
The H+Co Blog
Your Go-to Resource for small business STRATEGY, finance, marketing, SEO, website design + ENTREPRENEURIAL MOTIVATION
Browse All Blogs
Find the Best Bank and Credit Card for Your Small Business
Banks are in the headlines most days right now. Another one failed. Another one at risk of failure. Another large bank acquires a small bank, yet once again.
It seems like a suitable time for us at Hoffbeck + Co to share with you all what we believe are the best banks for your small business. While we are at it, we will throw in our favorite small business credit cards as well.
6 Lead Generator Ideas to Grow Your Email List
People probably aren’t going to subscribe to your list unless there’s something valuable for them right away. You need to offer a freebie, resource, or discount to sweeten the deal and get them to sign up. That’s where a good lead generator (also known as a lead magnet) comes in! You want to create an irresistible offer that encourages people to sign up to your list.
Today, we’re sharing six ideas to encourage your audience to join your email list.
4 Reasons Why Your Business Needs a Blog
If you want to drive traffic to your website, you need to be blogging regularly. We’re going to dive into the many benefits of starting a blog for your business (there’s more to it than just generating traffic!), plus some top tips for creating a successful blogging strategy you can stick to.
How the StoryBrand Framework Boosts Marketing ROI
Measuring marketing ROI is complex. Lane dives into the nuances of marketing ROI, why it’s so difficult to measure, and how the StoryBrand Framework can help you see the fruits of your marketing labor.
4 Things Your Website Should Do (Besides Look Good)
Here’s the truth: Having a pretty website is no longer enough. Yes, it must be visually engaging and impressive - but that’s just the tip of the iceberg. What really makes a website a successful sales tool for your business? Here are 4 things your website should do.
7 Effective Management Tips for Small Businesses
Looking for effective management tips? This guide provides seven essential management practices that are perfect for small businesses. Focus on your team and get things done!
Why Business Health Matters
A healthy business isn’t random. It takes work. Find out what it takes to foster a healthy business as Lane breaks down the key attributes of business health and why committing to it is so important.
The 7 Pages Every Small Business Website Needs
Thinking about building a new website soon? We’re outlining the 7 pages your website should have, other common and helpful pages you might want on your website, and ways to reduce cost if you’re on a tighter budget.
The Ultimate Guide to Choosing Images for Your Website
People often ask us for tips on choosing images for their website. That’s why we wrote this – The Ultimate Guide to Choosing Images for Your Website! It’s chock full of helpful info, so read on.
4 Common Mistakes Startups Make
We've broken down four common mistakes startups make over and over again. Too many small businesses fail. Don't be one of them.

Get On The List
Subscribe for marketing tips + finance content + small business owner motivation — straight to your inbox

Get access to our free downloadable resources.
These freebies are all created specifically for small businesses. Don’t miss out on these free downloads that answer questions, provide clarity, and outline specific actions to take to build your business.