Lots of people struggle to succinctly respond to the question — "What do you do?" A one-liner is a brief one to three-sentence statement that quickly and clearly helps you answer this question confidently.

Let’s be real: Being an entrepreneur is so much freakin’ work. It can be super stressful. It often feels like you’re on an island and have to figure everything out alone. You bootstrap. You hustle. You work like hell.